Statistics for Management and Economics
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By:"Gerald Keller"
"Business & Economics"
Published on 2011-01-01 by Cengage Learning
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This worldwide best-selling business statistics text emphasizes applications over calculation. STATISTICS FOR MANAGEMENT AND ECONOMICS, 9e, demonstrates how vital statistical methods are for today’s managers and economists--and teaches students how to apply these tools to real business problems. Through the author’s unique three-step ICI approach to problem solving, students learn to IDENTIFY the correct statistical technique by focusing on the problem objective and data type, then COMPUTE the statistics (doing them by hand, using Excel, or using MINITAB), and ultimately INTERPRET results in the context of the problem. This approach enhances student comprehension and skills while offering you maximum flexibility. Incorporating various functional areas of business, data-driven examples, exercises, and cases demonstrate statistical applications used by marketing managers, financial analysts, accountants, economists, and others, giving students the hands-on practice they need, while sound pedagogical elements make the material accessible to undergrads. In addition, unique teaching and learning resources such as CourseMate save time while giving you more control and better student outcomes. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
This Book was ranked 36 by Google Books for keyword statistics for business and economics.
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